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Envision Saint John's Role

Envision Saint John is the Saint John Region’s lead economic development and visitor attraction agency, tasked with sustainably growing our economy and population. We are governed by an independent Board of Directors and actively supported by the municipalities that are our key funding partners - Saint John, Quispamsis, Rothesay, Grand Bay-Westfield, Hampton, Fundy-St. Martins and the Fundy Rural District.

Envision Saint John is a convener, bringing together diverse stakeholders to develop a shared economic vision. We function as an economic intelligence hub, gathering and interpreting economic data that informs strategic decision-making. We work as an innovation accelerator, creating platforms and support mechanisms that help businesses and entrepreneurs start up and scale up. We are storytellers, crafting compelling narratives that attract visitors and new residents and reveal the region’s economic potential to local, provincial, national, and international audiences.

Envision Saint John is one player in an ecosystem focused on transforming the Saint John Region’s economy. Working collaboratively with stakeholders, Envision Saint John turns economic strategies into actionable initiatives that can be implemented across the region. Building on our collective strengths, we are leveraging global opportunities and charting new interconnections between educational institutions, businesses, governments, and community organizations.

STRATEGIC PLAN: 2025 TO 2030

Our region has much to offer a rapidly changing world. Yet despite the growth, progress, and collaboration we have seen in our community since Envision Saint John's founding in 2021, there is, of course, still much to be done to ensure the Saint John Region is realizing its full potential. Our Strategic Plan provides the overall strategy for the organization and is intended to ensure that Envision Saint John's mission and vision for our community over the next five years is clear to all stakeholders.

Strategic Plan

Land acknowledgement

The Saint John Region is situated on the traditional territory of the Wolastoqiyik, Mi’Kmaq, and Peskotomuhkati Nations. This territory is covered by Peace and Friendship Treaties signed with the British Crown in the 1700s. The treaties recognized the significant and meaningful role of the Wolastoqiyik, Mi’Kmaq, and Peskotomuhkati in this province and the country with the intent to establish a relationship of trust and friendship.

 

Envision Saint John: The Regional Growth Agency pays respect to the elders, past and present, and descendants of this land, and is committed to moving forward in the spirit of truth, collaboration, and reconciliation.